A commercially available dessert item, typically found in the frozen food section of a large retail chain, combines the textural contrast of a chewy, marshmallow-based cereal bar with the cold, creamy consistency of a frozen dairy confection. This product features a block of ice cream nestled between two slabs constructed from puffed rice cereal, binding agents, and sweeteners, and is often pre-packaged for individual consumption.
The appeal of such a product lies in its convenience, affordability, and the familiarity of its components. It offers a nostalgic treat, merging elements of childhood favorites into a single, readily accessible indulgence. Its availability at a major retailer implies wide distribution and consistent supply, catering to a broad consumer base seeking an easily obtainable sweet snack.
The following sections will delve into specific nutritional information, potential flavor variations, and comparable product options available from various manufacturers and retail outlets. Discussion will also encompass strategies for identifying these items within the store environment and alternative methods for creating similar desserts at home.
1. Retail Availability
Retail availability, specifically concerning a rice krispie treat ice cream sandwich at Walmart, is a significant determinant of its market reach and consumer accessibility. The product’s presence within this major retail chain influences its sales volume and brand recognition.
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Distribution Network Impact
Walmart’s extensive distribution network allows for widespread availability of the product across numerous geographical locations. This network facilitates efficient product delivery from manufacturing plants to retail stores, ensuring consistent stock levels and minimizing supply chain disruptions. The scale of this network directly correlates with the product’s visibility and potential customer base.
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Store Placement Strategy
The strategic placement of the product within Walmart stores significantly affects its sales performance. Placement in high-traffic areas, such as near the frozen food aisle entrance or adjacent to complementary products, increases visibility and encourages impulse purchases. Eye-level shelf positioning also enhances consumer awareness and purchase likelihood.
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Seasonal Availability and Promotions
Retail availability can fluctuate based on seasonal demand and promotional campaigns. Increased stock levels may be observed during summer months or around holidays to cater to higher consumer demand for frozen treats. Promotional activities, such as price discounts or bundled offers, can further stimulate sales and influence purchasing decisions.
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Competitive Landscape
The availability of similar or competing products within Walmart stores influences consumer choice and market share. The presence of alternative ice cream sandwiches or other dessert options can impact the sales performance of the rice krispie treat ice cream sandwich. Differentiation through unique features, pricing strategies, or promotional activities becomes crucial for maintaining a competitive edge.
The interconnectedness of these factorsdistribution network, store placement, seasonal trends, and competitive landscapeshapes the retail availability of the rice krispie treat ice cream sandwich at Walmart. Understanding these dynamics is essential for manufacturers seeking to optimize product placement and maximize sales within this retail environment.
2. Ingredient Composition
The constituent ingredients are fundamental to the characteristics and consumer appeal of the rice krispie treat ice cream sandwich sold at Walmart. The composition directly affects the product’s texture, flavor profile, nutritional value, and overall quality. Deviations in ingredient ratios or substitutions can significantly alter the final product and its market viability. For example, the type of rice cereal used affects the crispness and chewiness of the outer layers, while the quality of the ice cream impacts the taste and creaminess of the filling. The marshmallow content influences the binding and sweetness of the cereal component, and the selection of preservatives and stabilizers affects shelf life and product integrity.
Detailed ingredient lists typically include components such as puffed rice, marshmallow (often composed of corn syrup, sugar, gelatin, and artificial flavors), butter or margarine, ice cream (containing milk, cream, sugar, and various stabilizers), and potentially added flavorings or colorings. The specific types and quantities of these ingredients dictate the nutritional profile, particularly the levels of sugar, fat, and carbohydrates. Furthermore, the presence of allergens, such as dairy or gluten, is a critical consideration for consumer safety and labeling requirements. Variations in ingredient sourcing, such as the use of organic or non-GMO ingredients, may also differentiate specific product offerings.
Understanding the ingredient composition is crucial for consumers making informed dietary choices, for manufacturers ensuring consistent product quality and regulatory compliance, and for retailers managing inventory and addressing customer concerns. Any alterations in the ingredients, driven by cost considerations or supply chain disruptions, must be carefully evaluated for their impact on the product’s sensory attributes, nutritional content, and consumer perception. Transparency in ingredient labeling is essential for building consumer trust and maintaining product integrity within the competitive marketplace.
3. Nutritional Information
Nutritional information serves as a critical component in consumer evaluation of food products, particularly regarding a confection combining elements of a rice krispie treat and ice cream, available at a major retailer. This data informs dietary choices and allows for informed decision-making based on individual health requirements and preferences.
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Macronutrient Content
Macronutrient content, encompassing fats, carbohydrates, and proteins, constitutes a primary focus within nutritional information. The rice krispie treat ice cream sandwich typically exhibits a high carbohydrate and fat content, derived from sugar, processed grains, and dairy. Protein levels are generally lower. The balance of these macronutrients directly influences the product’s caloric density and potential impact on blood sugar levels. Understanding these proportions enables consumers to assess the product’s suitability for various dietary regimens.
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Micronutrient Profile
The micronutrient profile assesses the presence and quantity of vitamins and minerals. This type of product is not generally a significant source of micronutrients, though trace amounts of vitamins and minerals may be present in the ice cream component. The relative absence of substantial micronutrient contributions necessitates consideration of the product’s role within a balanced dietary framework.
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Sugar Content and Types
Sugar content is a crucial aspect, often highlighted due to potential health implications. The rice krispie treat ice cream sandwich likely contains a substantial amount of added sugars, originating from the marshmallow, ice cream, and potentially added sweeteners. The type of sugar, such as high fructose corn syrup, sucrose, or glucose, can also influence its metabolic effects. Consumers monitoring sugar intake should carefully examine the product’s sugar content per serving.
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Allergen Declarations
Allergen declarations are mandatory and provide vital information for individuals with food sensitivities. The rice krispie treat ice cream sandwich commonly contains allergens such as milk (from the ice cream) and may contain soy or gluten, depending on specific ingredient formulations. Clear labeling of these allergens is essential to prevent adverse reactions and ensure consumer safety.
The comprehensive assessment of macronutrient distribution, micronutrient presence, sugar quantification, and allergen identification contained in nutritional information empowers consumers to evaluate the suitability of a rice krispie treat ice cream sandwich purchased from Walmart within their individual dietary context. This informed approach promotes responsible consumption and facilitates the maintenance of overall health and well-being.
4. Price Point
The price point of a rice krispie treat ice cream sandwich at Walmart exerts a direct influence on its sales volume and consumer accessibility. A lower price increases the product’s attractiveness to budget-conscious consumers, potentially driving higher sales and market penetration. Conversely, a higher price point may position the item as a premium treat, targeting a different segment of the consumer base. Walmart’s pricing strategy, therefore, directly impacts the product’s market performance. As an example, a competitive price compared to similar items from other brands can lead to increased purchase rates, especially among value-seeking customers.
The determination of the price point involves a complex calculation considering manufacturing costs, distribution expenses, marketing investments, and the desired profit margin. Walmart’s bargaining power as a major retailer further influences the wholesale cost and ultimately the retail price. Promotional activities, such as temporary price reductions or multi-buy offers, are frequently employed to stimulate sales during specific periods. These short-term price adjustments can significantly impact consumer purchasing behavior and contribute to increased product visibility. Comparison shopping, a common practice among consumers, further emphasizes the importance of a competitive price point within the retail environment.
Ultimately, the price point of the rice krispie treat ice cream sandwich at Walmart is a critical determinant of its success. Finding an optimal balance between profitability and affordability is essential for maximizing sales and maintaining a strong market position. Continuous monitoring of competitor pricing, consumer demand, and internal costs is necessary to adapt pricing strategies effectively and ensure the product remains competitive and appealing to its target audience. Failure to strategically manage the price point can lead to decreased sales and reduced market share, highlighting the practical significance of this factor.
5. Target Audience
The primary target audience for a rice krispie treat ice cream sandwich at Walmart encompasses a diverse demographic, united by shared purchasing behaviors and consumption patterns. The product’s composition, pricing, and placement within a large retail chain directly correspond to specific consumer groups. Foremost among these are families with young children, drawn to the treat’s novelty, affordability, and familiar ingredients. The product’s inherent sweetness and association with childhood appeal contribute significantly to its marketability within this segment. For example, placement near checkout lanes or in-store promotional displays frequently triggers impulse purchases among parents seeking a quick and accessible treat for their children. Secondary target groups include younger adults and teenagers, who may be attracted to the product’s convenience, nostalgic appeal, and social media-driven trends. These consumers often prioritize ease of consumption and affordability when selecting snack items.
Understanding the target audience enables tailored marketing strategies and product positioning. For instance, advertising campaigns may emphasize the product’s suitability as a family-friendly dessert or a convenient on-the-go snack. Packaging design may incorporate vibrant colors, playful graphics, and recognizable characters to appeal to younger consumers. Furthermore, Walmart’s understanding of its customer base allows for strategic placement of the product within stores, maximizing visibility and purchase likelihood among target demographics. Data analytics, derived from sales trends and customer surveys, provides valuable insights into consumer preferences and purchasing habits, informing inventory management and promotional planning. Such data-driven approaches ensure alignment between the product offering and the specific needs and desires of the target audience.
In conclusion, the success of the rice krispie treat ice cream sandwich at Walmart hinges on a thorough understanding and effective engagement of its target audience. Challenges arise in maintaining appeal across diverse demographic segments and adapting to evolving consumer preferences. Ongoing market research and strategic adaptation are essential to ensure the product remains relevant and attractive within the competitive retail landscape. Effective targeting promotes sustained sales and enhances brand loyalty, underlining the practical significance of audience understanding in the product’s overall success.
6. Storage Requirements
Maintaining the quality and safety of a commercially produced ice cream sandwich featuring a rice krispie treat requires adherence to specific storage protocols. Deviation from these protocols can compromise the product’s texture, flavor, and safety, potentially rendering it unsuitable for consumption.
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Temperature Maintenance
Consistent maintenance of sub-freezing temperatures is paramount. These dessert items, due to their ice cream component, necessitate storage within a freezer operating at or below 0 Fahrenheit (-18 Celsius). Fluctuations in temperature can induce ice crystal formation within the ice cream, leading to a grainy texture and diminished palatability. Prolonged exposure to temperatures above the recommended threshold promotes bacterial growth and potential spoilage. Refrigeration is insufficient and will result in melting and product degradation.
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Packaging Integrity
The integrity of the packaging serves as a critical barrier against freezer burn and external contamination. The original packaging is designed to minimize moisture loss and prevent the absorption of odors from the freezer environment. Damaged or compromised packaging allows for increased exposure to air, leading to dehydration and the development of undesirable flavors. Resealing partially consumed items in airtight containers or freezer bags can mitigate these risks.
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Storage Duration
While freezing extends the shelf life of the product, prolonged storage can still result in quality degradation. Freezer burn, characterized by surface dehydration and textural changes, becomes more prevalent with extended storage durations. It is advisable to consume the product within a timeframe indicated by the manufacturer’s “best by” or “use by” date, typically found printed on the packaging. Rotation of stock, placing newer items behind older ones, ensures that products are consumed within their optimal quality window.
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Prevention of Physical Damage
Physical damage during storage can compromise both the product’s structural integrity and its packaging. Stacking heavy items on top of the ice cream sandwich can crush or deform it, leading to an uneven distribution of ice cream and cereal components. Careful handling and storage in a manner that prevents compression or impact are essential to preserving the product’s intended form and texture.
Proper adherence to temperature maintenance, packaging integrity, storage duration guidelines, and damage prevention protocols is critical for ensuring that a rice krispie treat ice cream sandwich purchased from Walmart retains its intended quality and remains safe for consumption. Neglecting these storage requirements can result in a suboptimal consumer experience and potential health risks.
7. Comparable Products
The analysis of comparable products is essential to understanding the market positioning and competitive landscape surrounding a rice krispie treat ice cream sandwich available at Walmart. This comparative evaluation identifies alternative offerings and highlights the unique attributes or potential shortcomings of the featured product.
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Alternative Ice Cream Sandwiches
The broader category of ice cream sandwiches represents a direct competitive set. These products, typically consisting of ice cream between wafers or cookies, serve a similar function as a convenient, portable frozen dessert. Brands such as Klondike, Nestl, and It’s-It offer variations in flavor, size, and ingredient composition. The pricing and availability of these alternatives influence consumer choice and impact the market share of the rice krispie treat ice cream sandwich.
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Novelty Ice Cream Treats
Beyond traditional ice cream sandwiches, novelty ice cream treats, including ice cream bars, cones, and other uniquely shaped frozen desserts, provide alternative options for consumers seeking a sweet, cold indulgence. Products like Magnum bars, Drumstick cones, and various fruit-flavored ice pops compete for consumer attention and purchase consideration. These options offer diverse flavor profiles and textural experiences, potentially attracting consumers away from the rice krispie treat ice cream sandwich.
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Pre-Packaged Rice Krispie Treats
Pre-packaged rice krispie treats, often sold as individual snacks or in multi-packs, represent a related but distinct product category. These treats, typically lacking the ice cream component, cater to consumers seeking a quick, shelf-stable sweet. Brands such as Kellogg’s, the original manufacturer of Rice Krispies cereal, offer various flavors and sizes. The availability and affordability of these treats impact the perceived value and appeal of the ice cream sandwich variant.
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DIY or Homemade Alternatives
Consumers may also opt for do-it-yourself (DIY) or homemade alternatives, creating their own ice cream sandwiches or rice krispie treats from scratch. This approach allows for customization of ingredients, flavors, and portion sizes. While requiring more effort and time, DIY options offer greater control over nutritional content and potentially lower costs. The availability of recipes and online tutorials further facilitates this alternative, influencing the demand for pre-packaged products.
The interplay between these comparable productsalternative ice cream sandwiches, novelty ice cream treats, pre-packaged rice krispie treats, and DIY optionsshapes the competitive landscape and influences the market success of the rice krispie treat ice cream sandwich at Walmart. Understanding the attributes, pricing, and consumer perceptions of these alternatives is crucial for effective product positioning and marketing strategies.
8. Consumer Reviews
Consumer reviews represent a vital feedback mechanism for evaluating the market acceptance and perceived quality of products such as a rice krispie treat ice cream sandwich available at Walmart. These reviews, typically submitted online, provide direct insights into consumer experiences, preferences, and potential areas for product improvement.
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Taste and Texture Evaluations
Consumer reviews frequently address the sensory attributes of the product, focusing on taste and texture. Positive reviews often highlight the balance of sweetness, the chewiness of the rice krispie component, and the creaminess of the ice cream. Conversely, negative reviews may cite excessive sweetness, a stale or hard texture in the cereal portion, or an undesirable aftertaste. These evaluations directly influence future purchasing decisions and contribute to the product’s overall reputation.
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Price-to-Value Assessment
Consumers often assess the product’s value proposition, comparing its price to the perceived quality and quantity offered. Reviews may express satisfaction with the affordability of the treat, particularly in relation to similar products. However, criticisms may arise if consumers feel the product is overpriced relative to its size or ingredient quality. This assessment influences whether consumers perceive the product as a worthwhile purchase.
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Convenience and Accessibility Feedback
Walmart’s role as a widely accessible retailer is often reflected in consumer reviews regarding the convenience of purchasing the product. Positive feedback may emphasize the ease of finding the item in-store or online, as well as its suitability as a quick and portable snack. Negative reviews might cite stock availability issues or difficulties in locating the product within the store. These comments directly impact the perceived accessibility and convenience of the treat.
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Comparison to Homemade Alternatives
Some consumer reviews draw comparisons between the commercially available rice krispie treat ice cream sandwich and homemade versions. Consumers may praise the convenience of the pre-made product while acknowledging potential differences in taste or ingredient quality compared to homemade alternatives. These comparisons influence the perceived value and desirability of the commercially produced treat.
Collectively, consumer reviews provide a valuable source of information for manufacturers, retailers, and potential purchasers of the rice krispie treat ice cream sandwich at Walmart. Analyzing these reviews enables manufacturers to identify areas for product improvement and tailor marketing strategies, while retailers can optimize inventory management and customer service. Potential consumers benefit from the collective experiences of others, facilitating more informed purchasing decisions.
9. Distribution Network
The efficiency and scope of the distribution network are paramount to the availability of a rice krispie treat ice cream sandwich at Walmart. This network is not merely a logistical pipeline; it represents a complex system of interconnected processes that directly impacts product freshness, accessibility, and ultimately, consumer satisfaction.
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Supplier Relationships and Procurement
The distribution network commences with the relationships established between Walmart and its suppliers. These suppliers, responsible for producing the rice krispie treat ice cream sandwiches, must adhere to stringent quality control standards and production schedules. Procurement processes are crucial for ensuring a consistent supply of ingredients and packaging materials. Disruptions at this stage, such as ingredient shortages or production delays, can cascade through the entire network, impacting product availability at Walmart stores.
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Warehousing and Storage
Warehousing and storage facilities serve as intermediate points within the distribution network. These facilities, often strategically located to minimize transportation times, must maintain appropriate temperature controls to prevent product spoilage. Efficient inventory management systems are essential for tracking product quantities, expiration dates, and storage conditions. Inadequate warehousing practices can result in product damage, spoilage, and ultimately, reduced availability for consumers.
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Transportation Logistics
Transportation logistics encompass the movement of products from manufacturing plants to distribution centers and ultimately to individual Walmart stores. This involves a variety of transportation modes, including trucking, rail, and potentially air freight for time-sensitive deliveries. Route optimization, efficient loading and unloading procedures, and adherence to strict transportation schedules are crucial for minimizing transit times and ensuring product freshness. Transportation disruptions, such as traffic congestion or weather-related delays, can significantly impact product availability and freshness at the retail level.
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Retail Store Operations
The final stage of the distribution network occurs at the retail store level. Efficient receiving processes, proper storage in on-site freezers, and effective shelf stocking are essential for ensuring product availability to consumers. Store personnel must adhere to strict rotation schedules to minimize the risk of selling expired or damaged products. Inadequate store-level operations can lead to stockouts, reduced product quality, and diminished consumer satisfaction.
The integration of these facets supplier relationships, warehousing, transportation logistics, and retail store operations is critical for maintaining a consistent supply of rice krispie treat ice cream sandwiches at Walmart. Any inefficiencies or disruptions within this intricate network can directly impact product availability, freshness, and ultimately, consumer purchasing decisions. Effective management of the distribution network is therefore essential for ensuring the sustained market success of this product.
Frequently Asked Questions
The following addresses common inquiries and provides factual information regarding this specific product available at the stated retail location.
Question 1: What are the primary ingredients in this product?
The constituent components typically include puffed rice cereal, marshmallow (composed of corn syrup, sugar, gelatin, and artificial flavors), butter or margarine, and ice cream (containing milk, cream, sugar, and stabilizers). Specific ingredient lists are detailed on product packaging.
Question 2: What is the recommended storage method?
The product must be stored in a freezer at or below 0 degrees Fahrenheit (-18 degrees Celsius). Proper sealing of opened packages is recommended to prevent freezer burn.
Question 3: Does the product contain common allergens?
Yes, the product typically contains milk (from the ice cream). It may also contain soy or gluten, depending on the specific formulation. Allergen information is clearly indicated on the product label.
Question 4: What is the approximate shelf life of this product?
The shelf life is dictated by the “best by” or “use by” date printed on the packaging. Prolonged storage beyond this date may compromise product quality, though it may still be safe to consume.
Question 5: How does the nutritional content compare to similar desserts?
Nutritional content, specifically regarding sugar and fat levels, is generally comparable to other ice cream sandwiches and novelty ice cream treats. Detailed nutritional information is provided on the product label for informed consumer choices.
Question 6: Is this product consistently available at all Walmart locations?
Product availability may vary based on store location and regional distribution agreements. Checking online or contacting the specific Walmart store directly is recommended for verifying availability.
This compilation of questions and answers provides a foundational understanding of the product’s composition, storage requirements, and potential allergens. Consumers are encouraged to consult the product label for the most accurate and up-to-date information.
The subsequent section will delve into strategies for identifying potential substitutes or homemade alternatives for this commercially available treat.
Navigating the “Rice Krispie Treat Ice Cream Sandwich” Selection Process at Walmart
This section provides actionable strategies for locating, evaluating, and optimizing the purchase of the subject dessert item within a Walmart retail environment.
Tip 1: Utilize Walmart’s Online Inventory System: Before visiting a physical store, leverage Walmart’s website or mobile app to check the availability of the rice krispie treat ice cream sandwich at specific locations. This prevents unnecessary trips and confirms whether the product is in stock.
Tip 2: Consult the Store Layout Map: Employ the store layout map feature available on the Walmart app. This tool facilitates efficient navigation to the frozen food aisle, where the product is typically located, minimizing search time.
Tip 3: Examine the Packaging for Nutritional Information: Prioritize a review of the nutritional information panel on the product packaging. Pay close attention to sugar content, allergen declarations, and serving size to align the purchase with individual dietary needs and preferences.
Tip 4: Assess the “Best By” Date: Prior to purchase, verify the “best by” or “use by” date to ensure product freshness. Select packages with the latest possible date to maximize the storage duration and maintain optimal product quality.
Tip 5: Evaluate Package Integrity: Conduct a thorough inspection of the product packaging for any signs of damage, such as tears, punctures, or freezer burn. Avoid purchasing items with compromised packaging, as this may indicate product spoilage or diminished quality.
Tip 6: Compare Pricing with Alternative Options: Before committing to a purchase, compare the price of the rice krispie treat ice cream sandwich with similar frozen dessert items available at Walmart. This facilitates an informed decision based on value and affordability.
Tip 7: Consider Purchasing in Bulk (If Applicable): If the product is frequently consumed, explore the possibility of purchasing larger multi-packs or bulk quantities. This may offer cost savings and reduce the frequency of shopping trips.
By adhering to these guidelines, consumers can optimize their experience when selecting and purchasing the target product at Walmart. These strategies promote informed decision-making, ensure product freshness, and facilitate cost-effective purchasing.
The subsequent section offers a comprehensive conclusion summarizing the key elements explored in this article.
Conclusion
This exposition has thoroughly examined various facets of the commercially available “rice krispie treat ice cream sandwich walmart.” The investigation encompassed the product’s constituent ingredients, nutritional profile, pricing strategy, and target demographic. The discussion further considered the influence of the distribution network, the impact of consumer reviews, and the availability of comparable products. A comprehensive understanding of these elements is paramount for informed consumer decisions and effective market analysis.
Ultimately, the enduring success of a product such as “rice krispie treat ice cream sandwich walmart” hinges upon a delicate balance of factors, including product quality, affordability, and accessibility. Continued vigilance regarding consumer preferences and adaptation to evolving market trends will be crucial for sustaining its market presence. Further research into consumer health impacts and sustainable sourcing practices remains a salient imperative for responsible product development within the food industry.
