The term references a pre-packaged, filled cake product readily available for purchase at a major retail chain. This dessert item typically consists of a sponge cake layer spread with a sweet filling, such as cream or fruit preserves, then rolled into a cylindrical shape. It offers consumers a convenient and relatively inexpensive treat option.
The accessibility of such food items at widespread retail locations contributes significantly to consumer convenience and affordability in the dessert market. The presence of these products highlights the role of large retailers in shaping food consumption patterns and providing accessible options for a variety of budgets. Historically, similar baked goods were often prepared at home, but mass production and retail distribution have made them widely available.