These collections, often found online, are assortments of goods sold at a reduced price point but with an unknown specific contents list until opened. This concept leverages the element of surprise to attract consumers seeking a perceived bargain or unique assortment of products. For example, individuals might purchase such a curated set hoping to find items exceeding the box’s stated value or to discover new products they would not have otherwise considered.
The allure of these curated collections stems from a combination of factors, including the potential for significant cost savings compared to purchasing each item separately. Furthermore, the element of surprise creates an engaging and potentially rewarding unboxing experience. Historically, these curated sets have appeared in various forms, appealing to those who enjoy the thrill of the unknown and the possibility of uncovering valuable or desirable items within a pre-packaged collection.