Apparel featuring characters from the animated television series “Rick and Morty,” sold at Walmart retail locations, represents a specific category of merchandise available to consumers. This product combines the intellectual property of the show with the retail distribution network of a major chain.
The availability of licensed merchandise through large retailers indicates the broad appeal and commercial viability of the associated intellectual property. Such products can serve as accessible entry points for fans, enabling them to express their affinity for the show. Furthermore, the presence of this merchandise reflects a business strategy targeting a wide consumer base seeking popular culture-themed apparel.
