The availability of a specific PlayStation 5 package offered through a major retailer, featuring the console and a popular video game title, represents a common sales strategy in the gaming industry. This configuration allows consumers to acquire both the necessary hardware and accompanying software simultaneously. An example would be a purchase made from a particular retail chain that includes the console and the Marvels Spider-Man game.
Such offerings can be advantageous for several reasons. They provide convenience for customers seeking a complete gaming experience immediately upon purchase. Bundling also often results in a cost savings compared to buying the console and game separately. Historically, retailers have used this tactic to drive sales of both hardware and associated software, particularly during peak shopping seasons. It incentivizes purchase decisions with perceived value.
